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#BoycottHawaii Trends As Federal Judge Blocks Donald Trump’s New Travel Ban

Hawaii In the wake of President Donald Trump’s travel ban getting blocked once again by a federal judge in Hawaii, some social media users called for a boycott of the Big Island. While some disagreed with the judge’s decision, many others mocked the proposed boycott using the Aloha spirit. Wednesday evening, just hours before the revised travel ban was to

The Hard Thing About “Digital Transformation”

Premise: Everywhere you go on the internet, there is one thing that is prevalent. No, I am not talking about Donald Trump, though he seems to be prevalent almost everywhere as well. I am referring to “Digital Transformation”. I have been reading about digital transformation everywhere i go on the internet for sometime now and yet, I don’t yet see

How Small Businesses Plan to Grow in 2017 (+54 Stats on the State of SMB)

90% of online small businesses expect to grow their revenue in 2017. 45% expect to grow more than 25% year over year. This data, collected from a survey of 596 BigCommerce customers, mirrors that of the National Federation of Independent Businesses’ report, which found small business optimism and confidence in the economy is at a 12-year high. While the NFIB’s

How Evolving Technologies Are Fanning the Shift in Content Consumption

The invention and popularization of TV during the first half of the 20th century changed the way the people communicated and interacted with the world around them. It saw people move from art theaters, carnivals, and circus shows to their living rooms, huddled around their TV sets. TV became a powerful tool for content consumption, a position they still hold

California Justice Wants ICE To Stop ‘Stalking’ Courthouses For Immigrants

LOS ANGELES (AP) – The chief justice of the California Supreme Court asked federal immigration agents Thursday to stop making arrests at courthouses, saying “stalking undocumented immigrants” at the facilities thwarts people’s access to justice. Chief Justice Tani G. Cantil-Sakauye wrote in a letter to top federal officials that she is concerned about recent reports of immigration agents going to

9 Tactics to Be a Native Advertising Pro

According to a recent HubSpot report, reading a native ad headline yields 308 times more consumer attention than processing an image or banner. The question, at this point, isn’t whether or not native advertising can be effective. It’s how best to utilize native ads to drive consumer engagement and increase conversions. Marin partnered with Yahoo to provide the best practices

5 Steps to Get Control of Your Inventory Management

When you started your business, you likely had goals and dreams of running the perfect business. It would have all the must-have items, excellent customer service and quick shipping, all wrapped up into one amazing package. As your company has grown, you’ve found it’s been a fight to do more than just break even. Rest assured you’re not alone. Forty

5 Habits of Highly Successful CTOs

Part of my current role at IQVIS is to interact with industry leaders and CTOs about various products and solutions they need/offer. This interaction is beneficial not only in the business terms but also from a learning perspective. I have noticed that success of a technology company – or say any organization, largely depends upon the leadership type and quality.

4 Uncommon Conversion Rate Optimization Tips

If you’ve read a few articles on conversion optimization, you’ve read them all. That’s the way it seems, anyway. While the advice is usually on point (have a process, statistical significance does not equal validity, prioritize your tests so you don’t waste time/traffic on silly things), these things are common knowledge now. We recently put together an email course that

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